Last night I took my 12-year-old daughter to see Mamma Mia! at the theatre. We love musicals. We love live theatre. And we have a little tradition: after the show, we grab a fancy dessert and talk about everything—what we loved about the show, what’s going on in life, the future, the past, all of it.
But here’s how the night started: Before the show, I spilled red wine all over myself. Earlier in the day, it was stew. A full-on double spill day. I was laughing at myself, but my daughter — who’s thoughtful and funny and somehow always knows how to handle a situation —jumped into problem-solving mode.
We didn’t have napkins. So she tried soaking it up with popcorn. (It didn’t work.) Then she smiled and said, “Don’t worry, Mom. It’s dark. No one can see what a hot mess you are.”
And you know...she's sooo right!
So even though I looked a little ridiculous and smelled like dinner, I didn’t let it ruin the night. We had a blast. The show was incredible. Dessert was rich and over-the-top, just how we like it. And we talked about everything from high school to what she wants to be when she grows up to which ABBA song is the best. (It’s obviously “Lay All Your Love on Me,” don’t @ me.)
Here’s why I’m telling you this on a business blog: because this is what real life looks like.
I run a web design business—a full-time job and a busy family life. I’ve got two kids, three dogs, and a to-do list that never really ends. Some days, I feel on top of everything. Other days, I’m covered in stew and wine before I even sit down at my desk.
But I always show up.
Whether it’s for a musical with my daughter or a strategy call with a startup team, I don’t wait around for conditions to be perfect. I don’t let a messy morning or an off day stop me from doing good work, being present, or moving forward. That mindset is built into how I work with my clients.
If you're running a startup, managing a private equity-backed company, or launching a product, you already know things move fast. There’s not always time to pause and figure everything out before making your next move. You need a website that works, supports your goals, and makes your company look like it actually has its act together—even when things behind the scenes are a bit chaotic.
That’s where I come in.
I design clean, strategic websites for startups and small teams who need a professional look without a huge agency process. I work with VC-backed companies and solo founders who don’t want fluff—they want a site that’s sharp, easy to use, and tailored to their audience.
And because I live a life that’s constantly in motion, I’m really good at helping clients keep their projects moving even when things get messy.
Whether you’re building a site from scratch or trying to redesign one that no longer fits your brand, I’m here to help you make it happen—no matter how chaotic things feel behind the scenes.
It’s easy to think everything has to be polished and perfect before you launch something—your business, your website, your next idea. But the truth is, most of us are figuring it out as we go.
So if you’ve been waiting to get your website together until things calm down or you "have it all mapped out," here’s your sign: don’t wait. I can help you get clear, get focused, and build a site that works—without needing your life or business to be spotless first.
I mean, if I can walk into a theatre drenched in red wine and still have an amazing night, you can definitely launch a website even if your brand guidelines are still in a Google Doc and your logo file lives on someone’s cousin’s Dropbox.
Let’s build something that makes your business look as legit as it actually is. Even if everything else around it feels a little chaotic.
